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Table of contents
1. Introduction
1.1 Research Objective
1.2 Research Question
1.3 Unit of Analysis
1.4 Significance of study
1.5 Disposition of the study
2. Literature Review
2.1 Project Management
2.1.1 Project Lifecycle
2.1.2 The Phases of the Project Lifecycle
2.2 Innovation
2.3 Small and Medium-Sized Enterprises
2.4 Innovative Small and Medium Enterprises
2.5 Front-End Phase
2.5.1 Uncertainty
2.5.2 Equivocality
2.5.3 Complexity
2.6 Response Strategies
2.6.1 Uncertainty reduction strategies
2.6.2 Equivocality Reduction Strategies
2.6.3 Complexity Reduction Strategies
3. Research Methodology
3.1. Ontology, Epistemology and Axiology
3.2 Research Approach
3.3 Research Strategy
3.3.1 Case Study
3.3.2 Time Horizon
3.4 Data Collection – Methodological Choices
3.5 Sampling
3.6 Assessing the Research Quality
3.6.1 Trustworthiness
3.6.2 Authenticity
3.7 Ethical Considerations
4. Data Analysis in Practice
4.1 Participant Selection
4.2 Interview design
4.3 Interview Transcription
5. Findings
5.1 Defining the Front-End Phase
5.2 The Role of the Front-End Phase
5.3 Perception of Innovation
5.4 The Common Pitfalls in the Fuzzy Front-End
5.5 Front-End Strategies and Techniques
5.5.1 Uncertainty
5.5.2 Equivocality
5.5.3 Complexity
6. Discussion of the Findings
6.1 Project Managers’ Perception of the Front-End Phase
6.2 Project Managers’ Perception of the Innovation
6.3 The Role of the Front-End Phase
6.4 Front-End Strategies
6.4.1 Uncertainty
6.4.2 Equivocality
6.4.3 Complexity
7. Conclusions
7.1 Answering the Research Questions
7.2 Limitations of the Study
7.3 Practical Implications
7.4. Theoretical implication
7.5 Validity and Reliability Revisited
8. References
Appendix
